Wholesale Rojas cigars - distributed by MDC.

Rojas Cigars is the personal brand of Nicaraguan-born blender Noel Rojas, one of the most talked-about boutique makers of the last several years. MDC distributes Rojas to venues that want a rising boutique name with genuine blending pedigree behind it.

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Years in Rojas Rotation

14+

14 years·Trusted by Four Seasons, The Broadmoor, Caesars Entertainment

MDC + Rojas

Why MDC stocks Rojas

Rojas is a blender's brand. Noel Rojas grew up in Nicaraguan tobacco and it shows - the cigars have a handmade character that catalog brands cannot fake. In the last few years the brand has gone from insider pick to a name lounge customers ask for out loud.

MDC carries 15 active Rojas SKUs. We stock it because boutique-hungry accounts need names with real momentum, and Rojas has it - the cigars sell on flavor, and the story of the man behind them closes the sale.

“Rojas is in our standing rotation because the accounts we serve - from casinos to cigar bars - sell through it consistently. That's the only reason a brand stays on our line card.”
- Peter Roth, Founder, MDC - 14 years distributing Rojas

Core Line-up

Rojas blends MDC distributes

Not every SKU in the Rojas catalog is in our standing rotation - we curate to what actually moves at retail. These are the core lines we keep in depth.

01 Core Line

Unfinished Business

The Rojas line with the biggest following - a rich, full-flavored Nicaraguan that shows off Noel Rojas’s blending style.

02 Core Line

Rojas core selections

Beyond Unfinished Business, MDC stocks a curated selection of current Rojas blends and vitolas. Your rep matches the live SKU list to your venue.

Venue Fit

Which venues stock Rojas

The Rojas portfolio leans medium-full to full-bodied, with wholesale boxes running from the value tier up into the premium range. Cigar lounges and cigar bars are the core fit - this is a brand regulars discover, talk about, and come back for. Casino cigar shops and serious liquor-store humidors can use the accessible end of the range as a boutique entry point. In hospitality settings like steakhouses and hotel bars, a single well-chosen Rojas SKU works as the "ask your server about this one" feature cigar.

The retail margin math for Rojas

MDC's active Rojas SKUs run roughly $93-$428 per box wholesale, and venues typically retail at 1.8x-2.5x wholesale. The lower-priced boxes retail as approachable boutique smokes, while the upper end supports true premium shelf pricing. Your rep quotes real per-SKU numbers and helps you pick the slice of the range that fits your customers.

How to build a Rojas program with MDC

The MDC approach to any brand is the same: start with a curated core rotation sized to your venue, prove sell-through, then layer in deeper SKU coverage as the account matures. For a typical hospitality account, a Rojas program begins with 2–3 vitolas across 40–60 cigars of opening depth, paired with the other brands that complement your overall humidor structure.

Because Rojas is one of the core workhorse brands in the category, it's almost always part of the MDC opening-proposal for any new account - the exact SKUs and depth vary by whether you're running a bar-led hospitality program, a dedicated cigar lounge, or a pro-shop display. Your rep builds the proposal fast once you apply, with real numbers keyed to your venue.

Related wholesale brands + programs

Other brands frequently paired with Rojas in MDC programs: Street Tacos , Aganorsa Leaf , Hvc , Espinosa . For the complete list of brands MDC distributes, see the wholesale cigar brands index. For the programs each brand fits - hospitality, retail, cigar bar - see Cigars for Hospitality and Cigars for Retail.

Wholesale FAQ

Buying Rojas wholesale - common questions.

Who is the wholesale distributor for Rojas cigars?

MDC Wholesale Cigars distributes Rojas to licensed venues and retailers nationwide - casinos, hotels, steakhouses, golf shops, liquor stores, and cigar bars. Rojas has been in MDC's standing rotation for 14+ years.

How do I buy Rojas cigars wholesale?

Apply for an MDC wholesale account - it starts with a short qualification form. Once you're approved, your rep builds a curated first order with Rojas SKUs matched to your venue. Most new accounts get their first shipment within a week of approval.

How much do Rojas cigars cost wholesale?

Most premium boxes run roughly $80-$300 wholesale depending on the line and vitola, and venues typically retail at 1.8x-2.5x wholesale. Your exact Rojas pricing depends on your account and order size - your rep quotes real numbers before you commit to anything.

Can I return Rojas cigars that don't sell?

Yes. Every MDC order is backed by our no-risk exchange: if a Rojas SKU doesn't move for your crowd, we swap it for one that will. Cigar orders over $1,000 ship free.

Ready to Stock Rojas?

Open an MDC account. We'll tell you where Rojas fits in your rotation.

Apply to open an MDC account. We'll look at your venue profile, your existing rotation (if any), and tell you exactly what a Rojas program should look like on your floor - opening SKUs, depth, price points, and how it pairs with the rest of your humidor.

Cost of Waiting

Every month without Rojas on your shelf is margin your competitors are collecting. Your rep can have it in your first shipment within a week of approval.