Wholesale Luciano cigars - distributed by MDC.

Luciano Cigars is the brand of blender Luciano Meirelles, built around expressive Nicaraguan blends and a genuine craft philosophy. MDC distributes Luciano to venues that want a modern boutique story with substance behind it.

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Years in Luciano Rotation

14+

14 years·Trusted by Four Seasons, The Broadmoor, Caesars Entertainment

MDC + Luciano

Why MDC stocks Luciano

Luciano is one of the more interesting newer voices in premium cigars. The brand is blender-led - Luciano Meirelles is the name and the palate behind it - and the cigars reflect that: expressive blends with real personality rather than safe crowd-pleasers. It is the kind of brand that gives a humidor a point of view.

MDC carries 14 active Luciano SKUs. We stock it because our lounge and hospitality accounts want fresh boutique names their regulars have not burned through yet, and Luciano delivers that with construction quality that backs up the story.

“Luciano is in our standing rotation because the accounts we serve - from casinos to cigar bars - sell through it consistently. That's the only reason a brand stays on our line card.”
- Peter Roth, Founder, MDC - 14 years distributing Luciano

Core Line-up

Luciano blends MDC distributes

Not every SKU in the Luciano catalog is in our standing rotation - we curate to what actually moves at retail. These are the core lines we keep in depth.

01 Core Line

Luciano The Dreamer

One of the brand’s signature blends - refined, medium-bodied, and the natural first Luciano to put in front of a customer.

02 Core Line

Luciano The Traveler

A companion signature blend with a fuller, more spice-driven profile for seasoned palates.

Venue Fit

Which venues stock Luciano

The Luciano portfolio leans medium to medium-full - expressive rather than overpowering - with wholesale boxes in the mid-to-premium tier. Cigar lounges and cigar bars are the core fit, where a staff member can tell the blender's story and turn a curious regular into a repeat buyer. Upscale hotel bars and steakhouses can feature a single Luciano SKU as their boutique house pick. Serious liquor-store humidors use it to freshen a boutique section that has gone stale.

The retail margin math for Luciano

MDC's active Luciano SKUs run roughly $123-$278 per box wholesale, and venues typically retail at 1.8x-2.5x wholesale. That positions the line squarely in boutique-premium territory at retail - a $123 wholesale box supports roughly $220-$310 across the box, with the upper-end SKUs priced for the top shelf. Your rep quotes exact per-SKU numbers.

How to build a Luciano program with MDC

The MDC approach to any brand is the same: start with a curated core rotation sized to your venue, prove sell-through, then layer in deeper SKU coverage as the account matures. For a typical hospitality account, a Luciano program begins with 2–3 vitolas across 40–60 cigars of opening depth, paired with the other brands that complement your overall humidor structure.

Because Luciano is one of the core workhorse brands in the category, it's almost always part of the MDC opening-proposal for any new account - the exact SKUs and depth vary by whether you're running a bar-led hospitality program, a dedicated cigar lounge, or a pro-shop display. Your rep builds the proposal fast once you apply, with real numbers keyed to your venue.

Related wholesale brands + programs

Other brands frequently paired with Luciano in MDC programs: Plasencia , Crowned Heads , Hvc , Aganorsa Leaf . For the complete list of brands MDC distributes, see the wholesale cigar brands index. For the programs each brand fits - hospitality, retail, cigar bar - see Cigars for Hospitality and Cigars for Retail.

Wholesale FAQ

Buying Luciano wholesale - common questions.

Who is the wholesale distributor for Luciano cigars?

MDC Wholesale Cigars distributes Luciano to licensed venues and retailers nationwide - casinos, hotels, steakhouses, golf shops, liquor stores, and cigar bars. Luciano has been in MDC's standing rotation for 14+ years.

How do I buy Luciano cigars wholesale?

Apply for an MDC wholesale account - it starts with a short qualification form. Once you're approved, your rep builds a curated first order with Luciano SKUs matched to your venue. Most new accounts get their first shipment within a week of approval.

How much do Luciano cigars cost wholesale?

Most premium boxes run roughly $80-$300 wholesale depending on the line and vitola, and venues typically retail at 1.8x-2.5x wholesale. Your exact Luciano pricing depends on your account and order size - your rep quotes real numbers before you commit to anything.

Can I return Luciano cigars that don't sell?

Yes. Every MDC order is backed by our no-risk exchange: if a Luciano SKU doesn't move for your crowd, we swap it for one that will. Cigar orders over $1,000 ship free.

Ready to Stock Luciano?

Open an MDC account. We'll tell you where Luciano fits in your rotation.

Apply to open an MDC account. We'll look at your venue profile, your existing rotation (if any), and tell you exactly what a Luciano program should look like on your floor - opening SKUs, depth, price points, and how it pairs with the rest of your humidor.

Cost of Waiting

Every month without Luciano on your shelf is margin your competitors are collecting. Your rep can have it in your first shipment within a week of approval.